Barnes & Noble, BOOMj, Brand New Games LLC, Burke Williams, Charity Pro Travel, eBay, Evite, Give & Take Tees, Jennifer Meyer Jewelry, Ingrid Michaelson, The Island Def Jam Music Group, LR Cosmetics & Services, Muxo, Shining Lion Publications, Stonyfield Farm, Teleflora and WebMD Announce New Collaborations With “Stand Up To Cancer”
New York, NY (August 27, 2008) -- Stand Up To Cancer (SU2C), a new initiative founded to raise philanthropic dollars for accelerating ground-breaking cancer research, has announced a number of additional promotional and co-venture collaborations in advance of its September 5 fundraising telecast. This eclectic group of supporters range from individual artists to international corporations donating services, promotional opportunities and sale proceeds.
“Cancer claims one person every minute of every day in the United States. It is a disease that affects us all and one in which everybody and every dollar can make a difference,” says Laura Ziskin, executive producer of the September 5 broadcast and a cancer survivor. “We are extremely grateful for the generous support we’re receiving from individuals who are donating $1.00 in honor of a loved one on www.standup2cancer.org to the companies who are leveraging the power of their brands to help win this fight.”
Many leading philanthropists, organizations and corporations support the Stand Up To Cancer mission, including the Sidney Kimmel Foundation as well as Major League Baseball, Amgen, AARP, Bloomberg Philanthropies, GlaxoSmithKline, Inter-American Development Bank (IDB), Revlon, Wallis Annenberg & The Annenberg Foundation, Alliance for Global Good, Lee Jeans, New York Giants, Philips, Saks Fifth Avenue, Steve Tisch, Stonyfield Farm, The Island Def Jam Music Group and many others. In addition to ABC, CBS and NBC, SU2C major media partners include AOL, Condé Nast Media Group, eBay Inc., Facebook, Hachette Filipacchi Media U.S., Hearst Corporation, Los Angeles Times, Meredith Corporation, The New York Times Company, Time Inc., and WebMD.
The most recent companies and individuals to affirm their support of SU2C are:
• Barnes & Noble
- Barnes & Noble will promote cancer education and tune-in for the September 5 fundraising telecast through in-store signage and suggested reading lists of cancer-related titles.
• BOOMj, Inc.
- BOOMj Inc. will be donating 50% of the net profit of each BOOMj store sale to SUTC. Go to http://shop.boomj.com/ and type in the code SUTC during checkout.
• Brand New Games LLC
- Brand New Games will donate proceeds from a specially-created Sodoku book, which can be purchased at Brandoku.com.
• Burke Williams
- Burke Williams is donating $20.00 for every weekday vacation card sold from now through August 4, 2009.
• Charity Pro Travel
- Charity Pro Travel Inc. will donate a portion of the proceeds from all travel booked at www.charityprotravel.com thru September 2008.
• eBay, Inc.
- eBay will feature high-profile/experiential charity auctions on eBay Giving Works, with all proceeds going to SU2C, as well as extensive on-site SU2C promotional impressions.
• Evite
